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Sekurus International sponsors Young Entrepreneur Competition

 

29 March 2009: Dubai based Sekurus International, a leading Asset Management and Tracking solutions provider of (AVL) Automatic Vehicle Location solutions, fleet management, car and driver safety, public safety, road side assistance, vehicle security and Payment Protection solutions, today announced its sponsorship of a group of students of the class of 2009 from AMSI which will be participating in the Young Entrepreneur Competition under the name "Light it up

Sekurus International Founder and CEO Basel Al Salah said "After the success of the teen driving safety campaign called Project Ignition (Think Before You Drive) to promote safe driving habits like obeying speed limits and wearing seat belts. We are always looking at ways to work with teens and support them in their initiatives and personal development".

Research has shown that teenagers do not drive safely for fear of crashing but rather for fear of getting a ticket. Researchers said that teenagers have a sense of immortality and the "it can't happen to me" syndrome.

"If the use of our SekurTrack™ devices can prevent a tragedy, we know we will have accomplished our mission", says Al Salah, "SekurTrack™ is a potential lifesaver and as teenagers responsibilities increase, like the privilege to drive a motor vehicle, parents anxiety levels can skyrocket and for good reason. Some psychologists will say, installing a device in your teens vehicle show a total lack of trust on the parent's part. Would it be better for a teenager to get a speeding ticket on their own accord and deal with it as many would suggest? Or, would it preferable for parents to take a pro-active approach to their teen's behaviour and modify it through open communication?"

SekurTrack™ notifies parents if their teen is speeding

SekurTrack™ helps parents teach younger drivers safe habits on the road. Using SekurTrack™ password-protected website, parents can set a speed limit
Whenever the vehicle exceeds the set speed limit, SekurTrack™ sends an immediate alert to parents via email and/or text message.

SekurTrack™ alerts you if your teen drives beyond a specific geographic area

Whenever the vehicle enters or exits a Geo-fence boundary, SekurTrack™ sends an immediate alert to parents via email and/or text message

SekurTrack™ helps parents monitor their younger drivers' behavior on the road by using the SekurTrack™ password-protected website where parents can set up to 16 Geo-fences on a Device level as active boundaries

SekurTrack™ emergency contact feature

The ability to instantly locate your vehicle is a standard SekurTrack™ feature. The SekurTrack™ device can be also configured with a panic button and alarm notification. This means, if your teenager is in trouble, pushing the panic button, will send an alert to your Mobile phone or email address. Furthermore, if your vehicle is equipped with an alarm, if ever the alarm is activated, the SekurTrack™ can be configured to send you an alert. 

Privacy option

SekurTrack™ has a new feature that safeguards the privacy of parents who prefer not to be tracked when they are personally driving the car.

As Teen tracking brings parents many benefits in terms of reducing the worry of how or where their son or daughter may be driving the SekurTrack™ solution offers the parent the flexibility of how and when the solution is used.

The SekurTrack™ privacy feature allows parents to manage when the device is activated and when it will offer privacy. This gives the best of both worlds - the parents have an effective and complete record of teenage driver usage whilst activated and retains their own privacy at other times. There are extensions to the reports that are generated by the system that show the detail of the trips when the vehicle is in use by their son or daughter.

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About Sekurus International L.L.C.

Sekurus International L.L.C. is a global Telematics, location-based services provider that develops, manufactures, and delivers turnkey wireless solutions designed to improve productivity and profitability. Sekurus International products include wireless hardware and software services running on GSM and satellite networks, and include Automatic Vehicle Location, Mapping, Reporting, Vehicle Maintenance, Driver Status, In-vehicle Telemetry, Messaging, In-vehicle Navigation, and wireless application.

Sekurus International is currently providing devices and services worldwide in eight languages covering five continents. Sekurus International's scalable solutions are used by a broad range of companies and governments.

For more information, please visit www.sekurusintl.com

© Press Release 2009